Lahey Health

Project Description

Lahey Health turned to us in 2013 to build awareness of their new organization, to make sure their voice was heard above all the noise in the healthcare market, to establish their CEO and physicians as thought leaders and to be seen as a strong community-based healthcare system for patients in Massachusetts. With a media tour, op eds and a speaking opportunity focusing on Lahey Health’s vision for the future of healthcare in Massachusetts, we have garnered strong coverage for Lahey Health and allowed CEO Dr. Howard Grant to build relationships with key healthcare reporters in the region. In 2015, we launched a multi-channel social media strategy to build upon and enhance our outreach by engaging patients and industry leaders on the amazing work done by this healthcare organization.

Back to Top