Non-Profits Value the Three Ts: Time, Talent and Treasure

There is an old saying that nonprofits need your time, your talent or your treasure. This is especially true in today’s nonprofit world, where people can get more involved in the causes they care about, even if they aren’t in a position to write a big check.

Whether you’re an established professional who has the financial resources to give back, or a recent high school or college graduate ready to volunteer for an organization that’s dear to your heart, here’s how each of the three Ts applies to you.

Time: Mission-focused organizations often don’t have enough supporters who are willing to show up. Volunteer to work at the fundraiser you can’t afford to attend, offer to answer phones in the office or volunteer at a senior home or homeless shelter each month. Doing the work is often just as valuable as your money.

Talent: Put your skills to work for a good cause. If you’re good with numbers, volunteer as a group’s treasurer. If you can write, offer to create a newsletter or other fundraising materials. A well-crafted appeal may bring in many more dollars than your individual check.

Treasure: While few non-profits will turn your money away, often they are looking for leaders who can “give or get” a minimum amount. If you have the ability to make introductions and connect and educate people about the cause, you are still making an important contribution.

If you care about a non-profit or an issue in your community, reach out to the development team and ask how your time, talent and treasure can be put to work.

Check out the recap of the 22nd installment of our SM& Presents series: The Changing Face of Philanthropy, to learn more about engaging donors in the digital age.

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