Category

Crisis Communications
TJ Winick
If you own one of those shiny iPhone cases containing fancy liquid and glitter, you may have been shocked to learn that nearly 275,000 of these cases were recalled this past week after it was discovered they can break, leak and cause severe chemical burns and skin irritations. Solomon McCown Vice President T.J. Winick’s byline...
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Ashley McCown Commpro
Solomon McCown President and Crisis Communications Expert Ashley McCown’s take on The Top 4 PR Crises of 2017…So Far is currently featured on CommPRO. Her countdown, which includes the infamous Pepsi ad, Bill O’Reilly, and United Airlines, is captured on a video posted exclusively on the popular communication industry’s website. Press play below and let us know...
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Ashley McCown Crisis British Airways
The skies haven’t been so friendly for airlines recently, with the most recent example being British Airways’ technical problems, which stranded 75,000 passengers flying in and out of London’s airports this weekend, costing the carrier an estimated $200 million in rebooking fees alone. The financial issues are one thing, but British Airways also hit some...
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Ashley McCown Fox News Advertiser Crisis
Solomon McCown & Company President and crisis communication expert Ashley McCown is quoted in an NBC News business piece on advertisers fleeing Fox News after a recent New York Times investigation unearthed five sexual harassment claims against O’Reilly Factor host Bill O’Reilly. What should Fox News do to keep advertisers, given the controversy? Click here...
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Last week’s hack of New Hampshire-based DNS (Domain Name Service) provider DYN knocked out many of the web’s most popular sites for hours. In PR Trade Bulldog Reporter, Solomon McCown Vice President T.J. Winick points out who communicated well during the outage and why, and provides some crisis and issues management tips for those companies...
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Our client RE/MAX INTEGRA, New England invited Solomon McCown to present at their RECHARGE networking and educational event, recently held in Boston. The name of our breakout session was It’s Not What You Say, It’s How You Say It. The reality is that both are important; that is, having key messages that resonate and providing...
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As Billy Bush and NBC reportedly negotiate his exit from the Today show, it confirmed, yet again, why the blurring of lines between journalism and entertainment is a dangerous trend. Full disclosure: I spent six years as an on-air correspondent in a competing network’s news division. I was also a classmate of Billy’s at Colby...
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Recently, I had the pleasure of speaking at the Intellectual Property Owners Association Annual Meeting in New York City. The trademark session where I was one of three speakers was entitled “Brands Under Attack: How Brand Owners can Save Face.” Attendees came to hear how ambush marketing, data breaches and negative PR impacts brand value,...
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Wells Fargo’s September began with a $100 million fine from the Consumer Financial Protection Bureau and ended with a Capitol Hill grilling by CFPB creator and Massachusetts Senator Elizabeth Warren after regulators found that 5,300 of the bank’s employees created an estimated 2 million bogus accounts. How can Wells Fargo begin to rebuild its reputation...
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We are a fully integrated PR agency that thrives at the intersection of public policy and business, helping organizations to define who they are, earn the recognition they deserve, and protect their reputations.

We provide senior counsel in complex sectors, including healthcare, education, housing and real estate. We leverage our experience in traditional and digital media, government relations and crisis management to support legacy organizations and those that are on the rise.