By

T.J. Winick
Dove apologized after posting an image on its Facebook page that depicted a black woman removing her top and morphing into a white woman after supposedly using Dove body lotion. Not captured in many of the images circulating on social media is the full 3-second video, where the white woman then removes her top and...
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Secretary of Education Betsey DeVos made good on her promise to rescind Obama-era guidelines on how to adjudicate reports of campus sexual assault. Civil liberty groups are celebrating and survivors’ rights advocates are expressing outrage. What does it all mean? The biggest change in the DOE’s interim guidance is that it allows universities and colleges...
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equifax
By now, you’ve probably heard about the major Equifax security breach that came to light last week. The company disclosed that the personal information of 143 million people has been compromised. Crisis expert and Solomon McCown Vice President T.J. Winick’s byline in O’Dwyer’s PR News breaks down the way in which Equifax has handled the...
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TJ Winick
If you own one of those shiny iPhone cases containing fancy liquid and glitter, you may have been shocked to learn that nearly 275,000 of these cases were recalled this past week after it was discovered they can break, leak and cause severe chemical burns and skin irritations. Solomon McCown Vice President T.J. Winick’s byline...
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Public Relations meeting PR
When I worked in broadcast news, our audience was a large one: the viewing public. To gain greater insight into these millions of viewers, demographic data provided us a biographical sketch of who was watching and when. This included factors such as gender, age and socioeconomic status. In the pursuit of ratings victories, we’d often...
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Trump Communications PR
“FDR had radio, Bill Clinton had cable television and Donald Trump has Twitter,” quipped former New Hampshire Governor and White House Chief of Staff John Sununu. Sununu was one of four former office holders, along with Senator Kelly Ayotte (R-NH) and former Massachusetts Democratic Congressmen Barney Frank and Bill Delahunt, who made up the panel...
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Fake News. It’s more than an oxymoron. It’s an all-out assault on democracy. Think that’s hyperbole? Thomas Jefferson is believed to have written, “An informed citizenry is at the heart of a dynamic democracy.” So, how can a citizenry that now has a shorter attention span than a goldfish and which increasingly gets its news...
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Our client RE/MAX INTEGRA, New England invited Solomon McCown to present at their RECHARGE networking and educational event, recently held in Boston. The name of our breakout session was It’s Not What You Say, It’s How You Say It. The reality is that both are important; that is, having key messages that resonate and providing...
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As Billy Bush and NBC reportedly negotiate his exit from the Today show, it confirmed, yet again, why the blurring of lines between journalism and entertainment is a dangerous trend. Full disclosure: I spent six years as an on-air correspondent in a competing network’s news division. I was also a classmate of Billy’s at Colby...
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Recently, I had the pleasure of speaking at the Intellectual Property Owners Association Annual Meeting in New York City. The trademark session where I was one of three speakers was entitled “Brands Under Attack: How Brand Owners can Save Face.” Attendees came to hear how ambush marketing, data breaches and negative PR impacts brand value,...
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We are a fully integrated PR agency that thrives at the intersection of public policy and business, helping organizations to define who they are, earn the recognition they deserve, and protect their reputations.

We provide senior counsel in complex sectors, including healthcare, education, housing and real estate. We leverage our experience in traditional and digital media, government relations and crisis management to support legacy organizations and those that are on the rise.