Blog Archives

Posted by Solomon McCown Staff

SVP Wendy Pierce quoted in PR Week on Starbucks campaign

March 19, 2015 In Corporate, Executive Comments Off on SVP Wendy Pierce quoted in PR Week on Starbucks campaign

As marketing strategies continue to evolve and become more important to brand success, the pressure is on companies to get more creative with the messages they send to their consumers.

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Posted by Solomon McCown Staff

Campaigns Bring Business Back to Boston

March 12, 2015 In SM& Team Comments Off on Campaigns Bring Business Back to Boston

After more than a month of snowstorms, MBTA shutdowns, and treacherous road conditions, local restaurants in Boston are reeling from a lack of business. Many restaurants had to close due

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Posted by Solomon McCown Staff

Simplifying Complex Information

March 6, 2015 In Healthcare Comments Off on Simplifying Complex Information

At Solomon McCown, we work with clients that are experts in their fields and they rely on us to communicate complex messaging to a broader audience. Whether it’s explaining how

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Posted by Solomon McCown Staff

The Art Of Being Sorry

February 11, 2015 In Crisis Communications Comments Off on The Art Of Being Sorry

I’ve noticed lately that both in written communications and every day conversation, the word “sorry” has become ubiquitous. If you pass someone in the street and get too close, do

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Posted by Solomon McCown Staff

Ashley McCown Featured in O’Dwyer’s

January 13, 2015 In Corporate, Executive Comments Off on Ashley McCown Featured in O’Dwyer’s

The headlines and sound bites over the past year have only scratched the surface of a challenging reality for colleges and universities across the country: the increased scrutiny of how

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Posted by Solomon McCown Staff

Messaging Boston 2024

January 9, 2015 In Crisis Communications Comments Off on Messaging Boston 2024

The eyes of the entire nation are on Boston, as the United States Olympic Committee (USOC) announced that it will support Boston’s bid to host the 2024 Summer Olympics. The

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Posted by Solomon McCown Staff

2015 Communications Resolutions

January 5, 2015 In Executive Comments Off on 2015 Communications Resolutions

On the first day of the first work week of the New Year, thoughts turn to, “What can I do better this year?”, and “What can I try harder at?”

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Posted by Solomon McCown Staff

Ashley McCown on the Top 10 Crises of 2014

December 31, 2014 In Executive Comments Off on Ashley McCown on the Top 10 Crises of 2014

It’s been a busy year for crisis communication professionals. From a grocery chain wrought by family infighting to huge data breaches and hacks to misplaced social media posts, Solomon McCown

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Posted by Solomon McCown Staff

SM& Honored for Public Policy Communication Work

December 22, 2014 In Corporate, Nonprofit Comments Off on SM& Honored for Public Policy Communication Work

The Massachusetts Chapter of the American Planning Association recently announced the winners of its 2014 Annual Awards Program, and Solomon McCown shared an award with our client, the Massachusetts Smart

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Posted by Solomon McCown Staff

Happy Holidays from Solomon McCown

December 17, 2014 In Corporate, Executive Comments Off on Happy Holidays from Solomon McCown

When there's a crisis at the North Pole, who is the man in charge going to call? The team at Solomon McCown, of course. Happy Holidays from all of us

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