By

Ashley McCown
In order to apologize, one must genuinely be sorry for what they’ve done. SM& President and crisis communications expert Ashley McCown recently weighed in on what it takes for a celebrity or brand to successfully take responsibility in the public eye, in the latest from WBZ News for CBS Boston.
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Whether it’s an individual like Bill Cosby or Rachel Dolezal, a huge organization like the NFL or a publication like Rolling Stone, there have been several high-profile public relations crises in the news this year. Solomon McCown President and crisis communications expert Ashely McCown shares her top six PR crises—and what organizations can learn from...
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From 2013-2014, 43% of companies experienced a data breach according to a recent survey by the Ponemon Institute. The average cost of a data breach is $5.4 million—per incident. Globally, 556 million individuals are impacted by data breaches every year – that’s greater than the population of the United States (319 million). When it comes...
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As of this writing, at least 95 cases of measles have been linked to the outbreak traced to Disney theme parks, according to the California Department of Public Health. Those infected (and possibly infected) are spread across at least eight U.S. states and Mexico. One thousand people in nearby Arizona, including nearly 200 children, could...
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When does a public relations firm turn down a huge international client looking for reputation management? When it’s dubbed “mission impossible” by the industry. FIFA, the world soccer body that organizes the quadrennial World Cup tournament, is looking for a public relations firm as it prepares to improve its reputation ahead of the 2018 World...
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The recent sexual assaults on campuses in Massachusetts underscores that now more than ever, colleges and universities are scrutinized for how they endeavor to prevent sexual assaults, support survivors and adjudicate complaints. This is especially true for those institutions where survivors have filed complaints under Title IX. A well-thought-out strategy around how to communicate with...
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Solomon McCown President Ashley McCown recently had the honor of participating in Massachusetts Governor Deval Patrick’s Innovation Partnership Mission to the EU. In our latest video, she shares her takeaways from the mission and what it means for us back here in the United States. Ashley McCown: Takeaways from Governor Patrick's Mission to the EU...
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Boston Globe columnist Dan Shaughnessy got it right when he asked the salient question: “But what if there were no video?’’ Would Ray Rice still be playing for the Baltimore Ravens had his brutal attack on his then fiancée not been caught on video?  The NFL and the Baltimore Ravens really blew it and they...
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The headline isn’t a surprise anymore: A major retailer investigates a massive data breach. This time, home improvement retail giant Home Depot is examining whether all of its 2,200 nationwide stores were the source of a massive batch of stolen financial information that recently went on the black market. Home Depot has been handling the...
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It’s been a year full of major news stories and public relations challenges and SM& President and crisis communications expert Ashley McCown has been following them all. From hashtags gone awry to tens of thousands of recalled vehicles, McCown shares the top 5 PR crises of 2014 (to date) with PR Newser. Did any of...
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We provide senior counsel in complex sectors, including healthcare, education, housing and real estate. We leverage our experience in traditional and digital media, government relations and crisis management to support legacy organizations and those that are on the rise.