The skies haven’t been so friendly for airlines recently, with the most recent example being British Airways’ technical problems, which stranded 75,000 passengers flying in and out of London’s airports this weekend, costing the carrier an estimated $200 million in rebooking fees alone.

The financial issues are one thing, but British Airways also hit some turbulence when it came to how it managed public relations during the outage. Solomon McCown & Company President and crisis communications expert Ashley McCown discussed the issues and how British Airways can protect its reputation going forward with our friends at PR News. Click here to read the article.