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Month

April 2016
Today, 200 communications professionals from the corporate, nonprofit, real estate, healthcare, and education sectors joined us for our 23rd SM& Presents panel, “Mad Men & Women of the New Millennium: Communicating Your Brand in the Age of Integrated Media.” We were honored to be joined by a panel of all-star communicators from leading brands, moderated...
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I am going to make a bold prediction: In five years, the role of Social Media Strategist will no longer exist. In today’s media landscape consumers have increasing options for how they consume media, from terrestrial radio to social media. You wouldn’t have a “radio agency” as part of your communications strategy, so why would...
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This week, Chipotle announced that sales were down 29.7 percent during the first three months of 2016—its first quarterly loss ever as a public company. Reeling in the wake of the E. coli crisis, one might look at those numbers and conclude this is the beginning of the end for the Mexican fast food chain....
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Recently, freelance business writer Josh Bernoff conducted a survey of writers – about what makes writing ineffective. I read with interest his post on the results, which focuses on why folks think their own writing isn’t good and why most of what they read isn’t good. This reminds me how important clear, concise writing is...
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Last year my alma mater, Northeastern University, opened a new dormitory called East Village. Beyond adding to the campus’ DNA, it signified a new chapter in the story of Boston higher education. East Village was the first residence hall built in Boston by a private developer and now more are planned. Understandably, what’s new can...
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This week in New York, we had the pleasure of working with over a dozen journalists from Haymarket Media, the group that publishes several marketing, media and PR trades, including one of leading publications in our industry, PR Week. These outlets are increasingly offering great digital content, including video, for their readers in the form...
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To understand where 421-a is going, it’s best to have a short history lesson. The 421-a Property Tax Exemption Program, established in the 1970s, was originally implemented when New York City officials were concerned that residential construction was down as a result of residents moving to suburban areas. The plan gives property tax breaks to...
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Shortly after 9/11, Adam Neumann moved to New York City’s Financial District from his native Israel with his sister to live and experience the American dream. With little money in their pocket, they settled in to a place near the World Trade Center site when apartments were cheap. It was in the elevator of his old...
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The Zika epidemic is a tragedy. It is a shockingly resilient disease, alarming researchers each time they discover more about it. The disease has been a thorn in the side of public health institutes like the Centers for Disease Control and Prevention (CDC) and the World Health Organization (WHO) as the medical community is still...
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About Us

We are a fully integrated PR agency that thrives at the intersection of public policy and business, helping organizations to define who they are, earn the recognition they deserve, and protect their reputations.

We provide senior counsel in complex sectors, including healthcare, education, housing and real estate. We leverage our experience in traditional and digital media, government relations and crisis management to support legacy organizations and those that are on the rise.