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Month

June 2014
Facebook users were not clicking “like” very often this weekend as news broke that the social network had partnered with Cornell and the University of California to conduct psychological experiments on users. The study used the network’s filters to show more positive posts to some users, while others saw posts with more negative connotations. The...
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​On the Solomon McCown & Company Facebook page, we've started a feature called 5 for Friday. Every week, one member of our staff presents a list of anything that strikes his or her fancy — a fun way to start off the weekend. This week, Intern Caitlin Culver shares her Top 5 hiking spots in...
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It’s been a tough few months for General Motors. The automaker has recalled millions of vehicles to repair safety issues that have killed its customers. How can GM repair its reputation? SM& President and crisis communication expert Ashley McCown shares her insight with PR Week.
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There are numerous factors to consider in judging the quality of a brand, of which monetary worth is only one. But when the brand’s estimated value is in the ballpark of $1.7 billion, it’s probably a safe bet to say it’s a good one. Probably – not always. As we’re witnessing now with the case...
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With more than 150 million active users, Instagram can be a great tool for your organization. In our latest video, Solomon McCown Director of Digital Communications Michelle Mastrobattista shares some examples of successful brands on Instagram and offers tips on how to maximize your presence on the network. Any other brands whose Instagram feed you...
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This week on my walk from South Station to the office I felt the warm morning sun shining down on me. I finally realized, after our long and cold winter, summer is officially here.  I’m the type of person that likes to lie on the beach and fall asleep in the sun, but I’ve always...
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The Arlington, a historic Back Bay landmark reimagined for contemporary living, was recently featured in a BostInno article titled “This Boston Apartment Building Proves Their Gym is the Best.” The Arlington is SM& client Related Companies’ most recent rental development to come online in Boston. Related Companies and The Congress Group repurposed the former Boston...
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June 20th marks the 16th annual Take Your Dog to Work Day (TYDTWDay), and smart brands are starting to build social media buzz now. To honor TYDTWDay, Purina’s social media team dove into their Twitter history, revisiting conversations they had about Take Your Dog to Work Day last year and asking users how they plan...
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Six months ago, I traded the treadmill for a pair of boxing gloves and started working out at a boxing gym. After dealing with a persistent running injury and just plain being bored with my routine, I figured training like a boxer would be a nice change of pace. What I didn’t expect was for...
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In the early morning of June 17th, professional golfer Rory McIlroy announced to the Twitter world that United Airlines lost his golf clubs and that he “sort of needs them this week.” Hey @united landed in Dublin yesterday morning from Newark and still no golf clubs… Sort of need them this week… Can someone help!?...
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About Us

We are a fully integrated PR agency that thrives at the intersection of public policy and business, helping organizations to define who they are, earn the recognition they deserve, and protect their reputations.

We provide senior counsel in complex sectors, including healthcare, education, housing and real estate. We leverage our experience in traditional and digital media, government relations and crisis management to support legacy organizations and those that are on the rise.