Day

December 20, 2013
SM& client, New Boston Fund, was featured in today’s Boston Herald for their One Greenway project. A JV with Asian Community Development Corporation, One Greenway is a 362-unit mixed-income development. It should restore the vibrancy of Hudson Street by bringing housing back to both sides of the street and reconnecting Boston’s Chinatown eastern edge to...
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The effectiveness of social media advertising has been disputed for quite some time now. It is becoming increasingly prevalent for social media platforms, like Facebook, Instagram and Twitter, to integrate advertisements into our personal news feeds and label them as “sponsored content.” But in a society that strives to avoid advertisements, using technology like Netflix...
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At this time of year, there are a million posts detailing what gifts the social media devotees in your life want to see under the tree. And while we love this Fail Whale necklace, there are some practical gifts that would make our lives so much easier in 2014. We’ve been good this year, so...
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What went wrong? What went right? Could a crisis have been averted? Find out which PR disasters made our list for The Top 10 PR Crises of 2013. SM& President and crisis communications expert Ashley McCown breaks down everything from the rollout of Healthcare.gov to Paula Deen’s bungled response to charges of racism, and shares...
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About Us

We are a fully integrated PR agency that thrives at the intersection of public policy and business, helping organizations to define who they are, earn the recognition they deserve, and protect their reputations.

We provide senior counsel in complex sectors, including healthcare, education, housing and real estate. We leverage our experience in traditional and digital media, government relations and crisis management to support legacy organizations and those that are on the rise.