Monthly archives: December 2013

Posted by Jonathan Pappas

A Mo’vember to be Proud Of: Fundraising for Cancer

December 31, 2013 In Executive, Nonprofit Comments Off on A Mo’vember to be Proud Of: Fundraising for Cancer

(pictured top left: Jon Pappas) I recently had the opportunity and privilege to participate in Mo’vember, the annual charity event where men grow moustaches for 30 days to raise money,

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Posted by Solomon McCown Staff

Looking Ahead in Healthcare

December 31, 2013 In Healthcare Comments Off on Looking Ahead in Healthcare

As 2013 comes to a close, we reflect back on what has happened during the year. But with healthcare in such flux and organizations being pulled into a million different

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Posted by T.J. Winick

Christmas PR Fail: UPS & FedEx

December 27, 2013 In Crisis Communications, Executive Comments Off on Christmas PR Fail: UPS & FedEx

While it wasn’t intentional, UPS and FedEx played the collective role of a real life Grinch this Christmas. That’s because the carriers failed to deliver many packages on time for

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Posted by Michal Regunberg

A “State” of Crisis for Obamacare?

December 26, 2013 In Executive, Healthcare Comments Off on A “State” of Crisis for Obamacare?

It didn’t need to be this way.  Politico calls it “The PR Nightmare on Pennsylvania Avenue.”  Aptly put and one would think almost totally avoidable.  The rollout of healthcare.gov and

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Posted by Michelle Mastrobattista

2013 Healthcare Year in Review

December 26, 2013 In Healthcare Comments Off on 2013 Healthcare Year in Review

(photo credit: Modern Healthcare) As 2013 comes to a close, it’s easy to look back and think of this past year a low point for the American healthcare industry: The

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Posted by Sean Hathaway

Using Internet Stupidity to Make a Difference

December 24, 2013 In SM& Team Comments Off on Using Internet Stupidity to Make a Difference

On Friday, Justine Sacco tweeted what she considered a “joke” before boarding a flight from England to South Africa. By the time she landed, her tweet had gone viral and

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Posted by Molly Chase

The Art of Crafting the Subject Line

December 23, 2013 In SM& Team Comments Off on The Art of Crafting the Subject Line

Dozens of e-mails flood into your inbox.   This means it’s time to prioritize – you pick and choose which e-mails to open and which to come back to later.  The

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Posted by Solomon McCown Staff

Free E-Book: The Top 10 PR Crises of 2013

December 20, 2013 In Crisis Communications Comments Off on Free E-Book: The Top 10 PR Crises of 2013

What went wrong? What went right? Could a crisis have been averted? Find out which PR disasters made our list for The Top 10 PR Crises of 2013. SM& President

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Posted by Amy Derjue

A Social Media Professional’s Holiday Wish List

December 20, 2013 In SM& Team Comments Off on A Social Media Professional’s Holiday Wish List

At this time of year, there are a million posts detailing what gifts the social media devotees in your life want to see under the tree. And while we love

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Posted by Anna Richardson

Social Media is Changing the Way We Shop for Holiday Gifts

December 20, 2013 In SM& Team Comments Off on Social Media is Changing the Way We Shop for Holiday Gifts

The effectiveness of social media advertising has been disputed for quite some time now. It is becoming increasingly prevalent for social media platforms, like Facebook, Instagram and Twitter, to integrate

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