Monthly archives: April 2013

Posted by Solomon McCown Staff

What Playing Games Can Teach You About PR

April 26, 2013 In SM& Team Comments Off on What Playing Games Can Teach You About PR

​After the tragedy, chaos & overall exhausting nature of last week here in Boston, when SM&'s game night rolled around, I was more than ready to embrace the chance to

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Posted by Sheridan Wachtel

Boston Finishes the Race

April 22, 2013 In Corporate Comments Off on Boston Finishes the Race

​I stepped out for a run late Sunday morning, not knowing where I was headed or where my feet would take me, just ecstatic that I am able to partake

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Posted by Michal Regunberg

Crowd Sourcing Can Only Get You So Far by Michal Regunberg

April 22, 2013 In SM& Team Comments Off on Crowd Sourcing Can Only Get You So Far by Michal Regunberg

​That has to be the conclusion of watching, listening and reading the news of the Marathon bombing and its aftermath for the last week. While social media sites like Twitter

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Posted by Sheridan Wachtel

Five Storytelling Tips from SM&U

April 18, 2013 In Executive Comments Off on Five Storytelling Tips from SM&U

​As PR professionals, we understand getting a story placed for our clients is a big part of our job. But we want the story to go beyond a clip on

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Posted by Ashley McCown

#Boston3Words by Ashley McCown

April 17, 2013 In Crisis Communications, Executive Comments Off on #Boston3Words by Ashley McCown

​In early April, we announced our 19th SM& Presents Panel, an energetic discussion with some of the region's leading journalists that will examine the plans, policies and personalities that will

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Posted by Solomon McCown Staff

Crisis Preparedness in the Wake of Boston’s Marathon Monday

April 17, 2013 In Crisis Communications Comments Off on Crisis Preparedness in the Wake of Boston’s Marathon Monday

​SM& President Ashley McCown discusses crisis preparedness for companies in the wake of Boston's Marathon Monday bombings. Click here or below to watch the video.

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Posted by Sheridan Wachtel

INK BLOCKparty Kicks Off Development

April 12, 2013 In Real Estate Comments Off on INK BLOCKparty Kicks Off Development

​On Thursday April 11 National Development, our client, hosted an INK BLOCKparty to mark the start of construction on its $200 million INK BLOCK project at the former Boston Herald

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Posted by Sheridan Wachtel

Marathon & Public Relations: 5 Surprising Synergies

April 12, 2013 In Crisis Communications Comments Off on Marathon & Public Relations: 5 Surprising Synergies

​This Monday, 29,000 runners (including yours truly) will make the 26.2 mile trek from Hopkinton to Copley Square in the 117th Boston Marathon. Most runners despise the week before a

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Posted by Sheridan Wachtel

Professional Sports & Commercial Real Estate

April 10, 2013 In Real Estate Comments Off on Professional Sports & Commercial Real Estate

​With Boston's booming real estate industry and the Hub's notorious dedication to its sports teams, it seemed only natural for NAIOPMA's Developing Leaders to bring the two together in its

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Posted by Helene Solomon

CEO Helene Solomon Featured in Boston Globe’s Lean In Story

April 8, 2013 In Corporate, Executive Comments Off on CEO Helene Solomon Featured in Boston Globe’s Lean In Story

​SM& CEO Helene Solomon was featured in the Boston Globe on Sunday April 7 alongside our client Fay Donohue, president and CEO of Delta Dental of Massachusetts, and our friend

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