 |      |
       |
 |
| |||
| |||
|
|||
June 2006
On June 14 at the Boston Harbor Hotel, Solomon McCown & Company examined
the role of communications in a potential flu pandemic, as part of our ongoing
series of forums that bring together leading professionals and the media
to examine issues of the day from the strategic communications viewpoint.
Moderated by David Begelfer, the CEO of the Massachusetts chapter of NAIOP
(National Association of Industrial and Office Properties), the conversation
featured a panel of experts representing various industry sectors: M. Anita
Barry, MD, MPH, Director, Communicable Disease Control Division, Boston
Public Health Commission; Jean Fleischman, Office of the President, Northeastern
University; Brett J. Holmgren, JD, Robert M. Currey & Associates, Inc.,
Risk Management Consultants; Benjamin A. Kruskal, MD, PhD, Staff Pediatrician
and Director of Infection Control, Harvard Vanguard Medical Associates;
Ashley McCown, SM&’s Executive Vice President; and Stephen Smith,
Health Writer, The Boston Globe. The conversation was lively and informative,
and the panelists stressed how clear, accurate and strategic communications
with employees, stakeholders, and the media can help businesses and organizations
prepare for and weather a pandemic.
Click on the link below for a summary of the panel highlights:
Spreading the Word, Not the Flu: Discussion